{"id":1689,"date":"2009-12-20T11:11:05","date_gmt":"2009-12-20T18:11:05","guid":{"rendered":"http:\/\/www.josemarquez.com\/xsml\/?p=1689"},"modified":"2009-12-20T11:11:05","modified_gmt":"2009-12-20T18:11:05","slug":"what-you-see-is-what-you-get","status":"publish","type":"post","link":"https:\/\/www.josemarquez.com\/etc\/2009\/12\/20\/what-you-see-is-what-you-get\/","title":{"rendered":"What you see is what you get."},"content":{"rendered":"<p>Avatar is as close to perfect as a movie gets \u2013 and\u00a0certainly one that is oriented, by market forces, for a PG-13 release. Others will do a much better job assessing the movie&#8217;s many gifts to our culture (e.g., in terms of technique, it leaves the uncanny valley far, far behind) so I want to just note two things: its possible political impact and, quickly, its most jarring failure.<\/p>\n<p>A few months ago <a href=\"http:\/\/www.josemarquez.com\/xsml\/archives\/1309\">I wondered<\/a> if movie makers, having rendered so many visions of a mechanical \/ industrial future, would begin to: &#8220;realize a post-industrial reality, using CG to render green where there is currently steel.&#8221;<\/p>\n<p>Avatar does. <a href=\"http:\/\/www.josemarquez.com\/xsml\/archives\/577\">Incredibly<\/a>.<\/p>\n<p>Kids who grow up watching <a href=\"http:\/\/www.josemarquez.com\/xsml\/archives\/100\">WALL-E<\/a> and now Avatar are probably going to have an easier time imagining future scenarios that are not based on industrial-age values \u2013\u00a0i.e., the <a href=\"http:\/\/en.wikipedia.org\/wiki\/Externality#Negative\">externalities<\/a> that often don&#8217;t get considered when deciding whether or not to replace a complex ecosystem with a much simpler, and perhaps, doomed one. <\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/www.josemarquez.com\/etc\/wp-content\/uploads\/2009\/12\/brazil-before-after.png\" alt=\"brazil-before-after\" title=\"brazil-before-after\" width=\"400\" height=\"266\" class=\"alignnone size-full wp-image-1699\" \/><\/p>\n<p>(I&#8217;m not sure what role Star Wars played in global political culture during the 80s and 90s \u2013\u00a0the <a href=\"http:\/\/en.wikipedia.org\/wiki\/Strategic_Defense_Initiative\">SDI missile defense<\/a> plan, aside \u2013\u00a0given that its message of rebels versus empire had already <a href=\"http:\/\/en.wikipedia.org\/wiki\/Decolonization\">played out<\/a> in much of the world by the mid 1970s. Roger Ebert has called Avatar a welcome successor to that trilogy and I agree \u2013 a hundred times over.)<\/p>\n<p>Earlier this year, I passed along <a href=\"http:\/\/www.josemarquez.com\/xsml\/archives\/398\">this anecdote<\/a> about the Iraqi insurgent who loved Titanic: &#8220;He recounted watching it seven times and crying every time at the ending, as Kate Winslet lets the dead Leonardo DiCaprio slip into the freezing North Atlantic.&#8221; Given Avatar&#8217;s complex politics \u2013 its celebration of both localism and &#8220;miscegenation&#8221; \u2013\u00a0I can&#8217;t begin to imagine how this movie will play out across the world.<br \/>\n<a name=\"prayer\">&nbsp;<\/a><br \/>\nWhich is all the more reason to make note of one glaring shortcoming: the scenes of ritual prayer. Considering the sophisticated craftsmanship that went into imaging and populating the hybrid world of Avatar (familiar-alien, present-future, live-cg) the scenes in which the fictional Navi people are shown in prayer are corny and <a href=\"http:\/\/www.youtube.com\/watch?v=kMyPFDMSG_M\">cliched<\/a>. I don&#8217;t have the heart to research who is to blame for that oversight but they were clearly mismatched for the project \u2013 and if it was the director&#8217;s doing, he should have delegated. Taken out of context, they&#8217;re almost offensive.<\/p>\n<p><strong>postscript<\/strong><br \/>\nAvatar&#8217;s environmental agenda is only one part of a broader satire. The plot pivots on a loaded bribe: a military official, acting on behalf of a corporation and its shareholders, offers a wounded veteran access to otherwise unaffordable health care. In exchange, the vet is asked to commit an act of betrayal.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avatar is as close to perfect as a movie gets \u2013 and\u00a0certainly one that is oriented, by market forces, for a PG-13 release. Others will do a much better job assessing the movie&#8217;s many gifts to our culture (e.g., in terms of technique, it leaves the uncanny valley far, far behind) so I want to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[5,17],"tags":[],"_links":{"self":[{"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/posts\/1689"}],"collection":[{"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/comments?post=1689"}],"version-history":[{"count":0,"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/posts\/1689\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/media?parent=1689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/categories?post=1689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.josemarquez.com\/etc\/wp-json\/wp\/v2\/tags?post=1689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}